Hey Social media lovers,
Are you currently using Instagram (I hope you are)? Well regardless if you are or aren’t yet it is important that you have the proper tools to ensure you are successful when marketing products or services via Instagram. As you know, Instagram is an app based platform. Yes, you can view it via the web on the computer, but you can not effectively market or utilize the functions via the web. Because this platform is so unique in this aspect, you must know the best tools to utilize to get the best results. Lucky for you I have been using and researching Instagram for years now and can provide you with my expert advice on the best tools to use (thank me later).
BEFORE, I give you these tools, I want to remind you that no matter what tools you use it is important that you have a strategy when implementing Instagram in your marketing plan. You need to ensure you have a social media calendar as well as have a consistent pattern on Instagram.
Now that we have covered that important piece of information, here are three tools you need to succeed on Instagram:
1. VSCO– This awesome Instagram tool allow you to take your photos from ordinary to EXTRAordinary. This tool is part photo editor and part social network. It has a very in-depth editing suite that allows you to create those eye-catching photos.
2. Simply Measured– I always talk about how knowing your data is important for all platforms. Simply Measured allows you to get your analytics for Instagram free in exchange for following their Twitter account (how smart is that). The report Simply Measured product provides engagement metrics, the best day and time to post, popular location and top filter. Great tool I love it!
3. InstaClean-Remember I mentioned Instagram pattern? Well having an IG posting pattern helps your audience understand your brand and know what you do or what your business is about. Being consistent is key. InstaClean allows you to bulk clean your Instagram page, clean your followers and clean who you are following. It’s the easiest way to clean up your IG.
These tools have changed my entire Instagram life, and I had to share them with my lovely audience!
Do me a favor and share your favorite Instagram tools in the comment section and I will share them on a new blog!!
The Business Dr.